"Banana Peels"©

Our Q&A, media and crisis seminars include the popular and effective “Banana Peels”© approach for fielding tough, trick and entrapping questions.  Developed for President Ronald Reagan by Dr. Martel, and featured in numerous publications, this method helps leaders deftly select an effective response from a range of tactical options.

  • Hostile
  • Hypothetical
  • Leading
  • Multi-faceted
  • Yes/No
  • Speculative
  • Picayune
  • Building support
  • Vague
  • Either/Or